COVID -19 Pandemic has affected all major sectors, but perhaps none has been more affected aside from the food & tourism industry. This health crisis is additionally a serious contributor to soaring unemployment and made restaurant shutdowns.
According to McKinsey Insights, casual-dining and fine-dining restaurants have witnessed a decline in their revenues by 85%. it's crystal clear that the coronavirus pandemic has engraved deep scars within the restaurant industry.
On the contrary, off-premise diners’ rate and innovation within the food sectors are witnessing rapid climb . In the US, UK, and Canada, online orders for pickup and delivery are booming. there's also a clear shift within the dining preferences of consumers. People are choosing food delivery at homes/offices and takeaways rather than dining at the restaurant.
Two significant contributors to growth in online food deliveries are the long duration of lockdown that forced people to remain indoors. Another is that the lack of trust in hygiene levels at restaurants. People are finding online food deliveries safer and convenient options to enjoy tasty meals.
Innovation within the Food Industry
One more food trend which is witnessing an increase amid COVID-19 is meal kit delivery service. Younger and Middle-aged consumers drove this new interest in cooking during the lockdown. because the interest in cooking rose globally, so has the interest in meal kit services. Meal kit interest has increased most importantly among people aged 18-24 within the US and Canada.
The demand for meal kit delivery saw a steep rise amid the coronavirus- as people locked up at homes got tasty and fresh dinner solutions. within the Pre-COVID-19 world, meal kit viability was always under question, but with the arrival of the pandemic, meal-kit online orders started skyrocketing. As a result, companies started struggling to manage the massive volume of orders.
Meanwhile, several restaurants worldwide that are struggling to remain in business with limited takeouts or delivery services have added restaurant meal kits to their menu.
For London’s Pizza Pilgrim brothers- James and Thom Elliot, lockdown brought an unprecedented opportunity to sell their DIY Pizza kits. The brothers said that in 2014 once they had launched the DIY pizza kit, it had been a serious failure, but now they need been selling 1000+ kits a day . “DIY Pizza kits are getting to be something which will be staying around, after the vaccine in 2021,” James said.
Another example is James Knappett, chef-owner of Michelin-starred London restaurant table . For him, the choice to deliver a do-it-yourself (DIY) meal kit wasn’t easy, but it had been essential for survival.
Knappett’s table targets a distinct segment market. His meal kits cost around 150-250 pounds for 2 people and are available with cooking instructions. Knappett manages to sell over 80+ DIY meal kits hebdomadally .
How Meal Kit delivery Business Can Help Restaurants & Start-ups?
The meal kit delivery industry may be a very prospective niche investment since it's one among the lucrative industries within the present times. Besides, it doesn’t even require a big investment.
The benefits of the meal kit delivery business are as follows:
1. New Revenue Model
Meal kit delivery is a superb opportunity for restaurants that are struggling to survive in hard-hit times. along side take-away & deliveries, one could start meal kit services to explore a replacement revenue model.
2. Customer Loyalty
Customer loyalty and customer retention are crucial for business survival and growth, but with the arrival of coronavirus followed by lockdown, the restaurants had to shut, which directly hampered their customer base. However, with the meal kit food delivery business, restaurateurs can stay connected to their loyal customers by delivering customized DIY meal kits.
3. Less Operational Cost
The operating expense of the meal kit food delivery business is far lesser compared to traditional on-premise dining. Firstly, there's no need for a much bigger workforce. Secondly, the value of meal preparation is dramatically reduced. Lastly, the upkeep cost of a restaurant and other overhead expenses are moderate.
4. Better Interaction with Customers
A restaurateur or a start-up can create a robust customer base since they're not only sending a meal kit but also are sharing a recipe from their menu. A well-written recipe is sort of a story which will do wonders in building an emotional reference to the purchasers .
5. Customized Meal Kit
Offering customized hotel plan options may be a good way to grab the eye of customers—for example, choices of toppings for pizzas or sauces for salads.
Role of Eatance Restaurant & Food Delivery App
Eatance Restaurant App may be a smart digital option for start-up & small-medium restaurant businesses to grow their Food & meal kit delivery service by reaching bent a huge expanse of consumers .
How?
Eatance Restaurant & Food Delivery App is an on-demand food delivery service, which lets entrepreneurs have their restaurant app with 85% low-set up cost. The platform empowers the owners to run their offers, connect with customers and customize their offerings as per the supply .
Unique Features of the Eatance Restaurant & Food Delivery App
1. Recipe Section
Unlike other apps, Eatance Restaurant & Food Delivery App allows users to explain the ingredients of the meal and therefore the preparation process. This feature builds an urge among customers to order more food or restaurant meal-kits.
2. Appealing Design
The app is made with a thoughtful & attractive design for a greater user experience.
3. Custom Notifications
The app allows the admin to send custom notifications to their customer. Admin can communicate across current offers and discounts to their customers at any time.
4. Customer App
The Customer app is integrated with an enquiry option for a fast selection of food. Additionally, features like order history, multiple choices of payments, and filter for quick search enriches the general food ordering experience of the customer.
5. Driver App
The Driver app is integrated with features like GPS, which keeps both customer and admin updated about the live location of the delivery executive. It also helps in easy navigation of the customer’s address.
6. Customer Engagement
A mobile application solution built with customer-focused engagement and user experience.
Bundle license of Eatance App (Customer App, Order Manager, and Delivery App)
Handholding and implementation support
Digital Consultation
Branding, Creative, and App Setup Services (add on)
Complete CustomizationMarketing and Maintenance Support from one place (add on)License Support
7. Scalable Quality Code
Eatance Restaurant & Food Delivery App is made to adapt modification quickly with few requirements of latest coding.
To Sum Up!
Giving your food business a digital outlook has become inevitable with the onset of the COVID-19 pandemic followed by changed dining preferences of consumers .
If you're still confused about bringing your business identity to the app, we've a couple of more convincing reasons.
1. Low investment
Building your restaurant or food delivery business app on Eatance will assist you with a cost-saving of up to 85%.
2. Reduced Operation Cost
Amid the severe downfall of dine-in customers, operating just by counting on takeaways might be an unprofitable deal. However, starting or switching to cloud kitchens can bring relief to business, given the low investment cost & hassle-free management. Moreover, with the web food business, you'll create a replacement market and generate attractive revenue.
Whether you’re a start-up, small or medium-scale restaurateur – we are here to assist you're taking your business online. Our restaurant app service ensures a superior-quality app with niche functions, on-time app delivery, and continuous customer support.
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